Over the past three years I have worked very closely with Tennent Caledonian Breweries, Scotland’s largest brewery. I was involved in helping to re-define the Tennent's brand positioning within the on trade and off trade markets as well as re-establishing it's brand heritage. Applications include the evolution of key brand graphics, off trade packaging such as the iconic Tennent’s can and shrink wrap packaging as well as the creation of new glassware and point of sale elements.

Client: Tennent Caledonian Breweries

Agency: D8